Sports Information Services (SIS) breaking new ground through its latest partnership with Genius Sports and Superbet. This strategic alliance introduces SIS’ Competitive Gaming product to bettors across Europe and South America, marking a significant development in the global betting landscape. With its comprehensive, around-the-clock offerings, this product delivers unmatched opportunities for both operators and bettors.
SIS Expands Global Reach with Competitive Gaming Launch via Genius Sports and Superbet
Superbet, a leading name in sports betting, stands to gain significantly from this collaboration, as SIS’ Competitive Gaming platform provides constant betting opportunities, a variety of simulated sports, and professional gaming leagues that are set to captivate audiences in multiple regions.
The Power of SIS’ Competitive Gaming: 24/7 Betting Opportunities
One of the primary draws of SIS’ Competitive Gaming product is its ability to offer 24/7 betting opportunities. This product covers more than 150,000 events per year, delivering non-stop entertainment and engagement. The H2H Global Gaming League, a key component of the offering, includes eSoccer and eBasketball matches, all produced in-house by professional gaming experts in the UK.
This short-form, head-to-head gaming format pits professional players against one another in quick, action-packed contests. With matches available around the clock, bettors can immerse themselves in competitive gaming no matter their time zone. This revolutionary approach to eSports betting transforms traditional wagering into a continuous, high-intensity experience, keeping bettors engaged and providing operators with an innovative means of driving revenue.
SIS and Genius Sports Partnership: A Platform for Growth
The launch of SIS’ Competitive Gaming product through Genius Sports marks an important step in expanding its reach across Europe and South America. Genius Sports, renowned for its data-driven solutions and comprehensive platform, plays a critical role in this partnership, allowing SIS to leverage its infrastructure and distribution network to ensure that SIS’ Competitive Gaming content is accessible to bettors seamlessly and engagingly.
The combination of SIS’ innovative sports simulation products and Genius Sports’ market-leading platform sets the stage for a truly global rollout. Bettors will benefit from a broader range of wagering options, while operators will enjoy a streamlined approach to offering 24/7 gaming experiences.
Andrew Kelly, Head of Commercial Partnerships at SIS, highlighted the significance of this partnership, stating, “The partnership with Superbet is the latest operator agreement as we strive to widen the reach of our Competitive Gaming portfolio, leveraging our recent platform partnership with Genius Sports.”
This collaboration is designed to maximize reach, ensuring that SIS’ product is available across multiple regions, driving engagement, and offering a unique, immersive experience to users.
Superbet: Enhancing Betting Experiences Across Europe and South America
Superbet, a dominant player in the sports betting industry, is poised to benefit enormously from this partnership with SIS. As a brand that prides itself on delivering innovative and engaging experiences to its customers, Superbet sees SIS’ Competitive Gaming as a valuable addition to its platform, helping it further solidify its reputation across Europe and the CEE region.
The ability to offer 150,000 events annually allows Superbet to vastly increase its portfolio of wagering opportunities, giving its customers more chances to bet on short-form, high-energy eSports matches. This not only helps boost customer engagement but also increases Superbet’s market competitiveness, positioning it as a forward-thinking operator in a rapidly expanding industry.
Ivan Gojic, Group Head of Trading Product at Superbet, emphasized the value of this collaboration, stating, “Superbet has established a reputation of being a champion of the sports betting industry across the CEE region, due to the unique and immersive experience that we offer to our customers. We are always looking at ways to improve the quality of this experience and enhance the array of wagering opportunities that we provide.”
By adding SIS’ Competitive Gaming product to its offerings, Superbet is providing bettors with more diverse options, which is expected to significantly enhance customer satisfaction and loyalty.
The Future of Competitive Gaming and eSports in Betting
As eSports and competitive gaming continue to grow in popularity, betting operators are increasingly looking for ways to tap into this lucrative market. SIS’ Competitive Gaming product represents a major step forward in integrating eSports into the mainstream sports betting ecosystem. The inclusion of professionally produced, in-house events allows for greater control over the quality and consistency of the product, ensuring a premium experience for bettors.
The success of SIS’ partnership with Genius Sports and Superbet underscores the potential for future growth in eSports betting. With an increasing number of bettors drawn to fast-paced, dynamic formats like the H2H Global Gaming League, operators are finding new ways to keep their customer base engaged. The 24/7 availability of betting options, combined with the variety and quality of the SIS product, positions it as a leader in this evolving market.
Key Benefits for Operators and Bettors
For operators like Superbet, the benefits of SIS’ Competitive Gaming are clear. The ability to offer around-the-clock wagering on high-quality events provides a unique value proposition, helping operators attract and retain customers. Furthermore, by integrating SIS’ product with Genius Sports’ platform, operators gain access to a powerful, data-driven system that ensures smooth delivery and management of content.
For bettors, the introduction of SIS’ Competitive Gaming offers more variety and flexibility in their wagering options. The head-to-head gaming format provides a thrilling, action-packed experience, while the 24/7 availability ensures there is always something to bet on. Whether it’s eSoccer or eBasketball, bettors can count on professionally produced, high-quality matches that keep them engaged.
Conclusion: A Game-Changing Partnership for Global Betting
The launch of SIS’ Competitive Gaming product through Genius Sports and its integration with Superbet marks a significant milestone in the evolution of sports betting. By offering a continuous stream of events, including the H2H Global Gaming League, SIS is setting a new standard for eSports betting and expanding the reach of its innovative product.
FAQs About SIS Launches Competitive Gaming Product in Partnership with Genius Sports and Superbet
1. What is SIS’ Competitive Gaming product?
SIS’ Competitive Gaming product is a 24/7 betting platform that offers over 150,000 events annually. It includes head-to-head (H2H) matches in eSoccer and eBasketball, providing non-stop wagering opportunities for bettors.
2. What is the H2H Global Gaming League?
The H2H Global Gaming League is a part of SIS’ Competitive Gaming product, featuring professional gamers competing in short-form eSports matches. These matches are produced in-house by SIS in the UK and cover games such as eSoccer and eBasketball.
3. How does SIS’ partnership with Genius Sports benefit operators?
SIS’ partnership with Genius Sports allows operators to access SIS’ Competitive Gaming product through a robust, data-driven platform. This collaboration enables seamless delivery of 24/7 gaming content to bettors across Europe and South America.
4. What does Superbet gain from this partnership?
Superbet benefits from the partnership by gaining access to SIS’ Competitive Gaming product, which significantly expands its range of betting opportunities. With over 150,000 events annually, Superbet can provide its customers with constant engagement and wagering options.
5. How does SIS’ Competitive Gaming product enhance the betting experience?
SIS’ Competitive Gaming product offers a continuous, high-energy betting experience with head-to-head eSports competitions. Its 24/7 availability ensures bettors can engage with eSports wagering at any time, keeping them entertained with high-quality, professionally produced content.
6. What regions are affected by this partnership?
This partnership extends across Europe and South America, where Superbet operates. Bettors in these regions will now have access to SIS’ full suite of competitive gaming content through the Genius Sports platform.
7. Why is this partnership important for Superbet?
This collaboration with SIS allows Superbet to enhance its reputation in the sports betting industry by providing more unique, immersive, and innovative betting experiences. It also strengthens Superbet’s competitive edge in the CEE region.
8. What is the role of Genius Sports in this partnership?
Genius Sports provides the platform for SIS’ Competitive Gaming product, allowing the content to be distributed efficiently and engagingly to bettors. Their data-driven solutions help ensure smooth operation and wide accessibility.
9. How many events are offered through SIS’ Competitive Gaming?
SIS’ Competitive Gaming offers more than 150,000 events annually, with 24/7 access to head-to-head eSports competitions, making it one of the most comprehensive gaming products available in the sports betting industry.
10. What makes SIS’ Competitive Gaming product unique?
The unique aspect of SIS’ Competitive Gaming product is its focus on 24/7 accessibility, combined with professionally produced eSports events. The head-to-head short-form matches, created in-house, provide bettors with a high-quality, continuous betting experience that is not often seen in traditional sports betting.
